Swiggy- A Genie for Food-lovers
We all know ‘Genie’ from the stories of Aladdin, Swiggy is one such Genie for all the food lovers that bring your food to your doorsteps whenever you wish for it. We have discussed in our previous articles about start-ups that changed the business market. We know working for oneself, being your boss is everyone’s dream and that’s why we live our business working hard to make it successful.
Swiggy that is so trending in food lovers is one such start-up story of two entrepreneurs. No success get in hand, you have to sweat your blood and earn it with passion, hard work, concentration, teamwork to make it successful. These two entrepreneurs were once failure who later changed their focus towards the food industry and took their business sky-high.
As it’s so sad, ‘Once a foodie, always a foodie’ which means a food lover can always ask for food anytime and any day and Swiggy’s idea is to give these people their favorite food at their place. Swiggy is an online application for food delivery from your favorite restaurants. No start-ups are easy, and neither is Swiggy’s. Here in this article today, we are discussing the success story of one company that changed the way a country eats.
The Story of Food Startup Swiggy its Change the Way of Eating
Nandan Reddy and Sriharsha Majety, both alumni of Birla Institute of Technology and Science, Pilani together created this company. Before Swiggy in 2014, they invested together in a joint venture, Bundl that connected companies to courier service providers. The business started fine, but later they realized they need to shift their focus from courier services to the food industry.
Along with this two, Rahul Jaimini, an IITian worked to code the application and that’s how Swiggy came out as country’s first online food ordering application. Started in 2014, Swiggy was founded in a room at Koramangala, Bangalore with a handful of employees.
The company initially didn’t work in the area, but today it is a leading company in almost every major city. Swiggy has rapidly grown in the food delivery sector with improving customer services and their satisfied reviews but here with success, the competitions were also arising. The battle was arriving with some other companies in the food delivery arena like Zomato, Foodpanda, and Uber eat. But above all this, Swiggy became the highest used online platform and has positioned itself at the top of this field.
The founders said that the start-up was not easy initially but teamwork and technology which was the most crucial part of the company made them see success and now the company has reached its peak. Today the company deals with more than 1 million customers in 500 cities in India, with over 1.4 lakh restaurant partners and more than 1 lakh delivery boys are employed.
With all hard-work and honesty, Swiggy has made it sure they are in the long run. All in all, Swiggy has quite an interesting story that how this company hasn’t given up in hard times and still manages to be on top and ‘deliver’ on time.
I hope this story inspires you to work in hard times and develops a never give up attitude in you. Keep working and keep trying for the best.
